Website responsiveness is essential nowadays.
As it turns out, responsiveness also affects positioning and UX, i.e. user experience. If you have noticed that the time spent in an online store or blog is short and the bounce rate is increasing, then the lack of adjustment to the screen size may be the problem. How to check if a website is responsive and why is it so important? Find out by reading our article!
As we mentioned in the introduction of the article – website responsiveness (RWD or Responsive Web Design ) is the design of a website thanks to which its layout adapts to the size of the browser window.
As We Mentioned in the Introduction of the Article
This applies to both the desktop and mobile versions. In practice, the website template Ws Data remains legible and does not require the use of the bottom slider, regardless of the display size of the device on which the website is viewed.
Moreover, when we talk about responsiveness, we also mean modern and intuitive organization of elements, such as menus or text. They must be legible, easy to find and properly arranged.
Why is website responsiveness so important?
Lack of responsiveness significantly reduces user experience, or UX . Difficult use of the website means that Internet users, who are also your potential customers, do not spend much time on the website.
This Applies to Both the Desktop and Mobile Versions
Effect? Due to low usability and functionality, they do not place an order, do not subscribe to AUB Directory the newsletter or read the provided content. This, in turn, automatically translates into reduced conversions.
By ensuring your website is responsive, you directly increase traffic. If a user can easily browse your website on any device, there is a good chance that they will return to it again.
Additionally, RWD is inherently related to positioning – failure to implement appropriate solutions may result in a lower position in organic search results. The reason is simple – responsive websites are better perceived by the Google algorithm, load faster, and have a lower bounce rate.
