“This ranking represents for us, beyond a source of pride, proof that we can combine well-being and performance. Everyone does everything they can to create and evolve in an environment where they feel good and to get involved both in the development of the company and in their own progress. I am very happy to see that Converteo is recognized for the second consecutive year by the HappyAtWork ranking as number 1 in the consulting sector.”
The phrase made headlines:
“It’s the end of abundance.” The French president’s strong words perfectly illustrate the renewed focus on issues related to ecological challenges. In a world in crisis, all human activities must reduce their impact on the planet.
Regularly singled out, the digital sector, responsible for 3 to 4% of greenhouse finland phone number library gas emissions worldwide and whose emissions are increasing year after year, cannot escape these changes.
This sector includes CRM tools, known as “Customer Relationship Management”. These tools, real drivers of relational strategy, mainly allow a company to collect data relating to its prospects and customers, and to identify all the interactions that take place throughout the sales cycle.
The features are numerous, increasingly sophisticated and artificial intelligence is omnipresent. Concretely, it is a major transformation that we see appearing with a constantly increasing volume of data generated.
How can we limit our impact?
The various players are becoming aware of its importance. So uab directory much so that today CRM represents one of the fastest growing. Areas in the software industry with a market expected to grow by 14% by 2025.
The cornerstone of all marketing strategies, the question of the how do you deal with this? environmental impact of. CRM tools therefore naturally raises avenues for reflection:
What are the different responsibilities as a buyer of a CRM solution, and then as a user?
As part of its Data For Sustainability offering , Converteo invites you to explore these two avenues of thought.
