E-commerce has gain prominence over the years. Today, many companies of all types and sizes have e-commerce as a tool for success. But many entrepreneurs still wonder what an e-commerce platform is or are unclear about how it works.
Selling online is not just about offering products on social networks like Instagram or Facebook. It goes beyond that. It has been proven that consumers prefer solid brands with a good reputation and websites that give them the certainty of making a purchase.
To help you clear up any doubts you may have, we’ll explain what an e-commerce platform is and how to choose the best one.
What is an e-commerce platform?
An e-commerce platform is a tool that offers a solution for creating an online store. There are different types, but they all have one thing in common: facilitating online sales and management of products or services.
Online stores work just like traditional ones. The only di hat & bag image editing fference, as obvious as it may seem, is that there is no physical place to pay (transactions are done online) and the product is sent to the address chosen by the buyer.
Features of an e-commerce platform
There are many e-commerce platforms with similar aub directory features. Tiendanube, WooCommerce, Shopify, PrestaShop and Magento are just a few , but there are many more on the market and the task of choosing the one that best suits your ne can be complicat.
To help you make the decision, we share three features that you should consider:
Ease of use. E-commerce doesn’t have to be complicat, it was creat to be the atb directory opposite. Your team should have a platform where they can upload, delete or it products quickly and easily. Compare and take advantage of trial periods to explore its features.
Integrations or apps. An online store must be couccess. From analytics and marketing