Today, memes are an integral part of the digital space. They are us by the authors of communities of all social networks, and in interpersonal communication they perfectly convey the mood of the interlocutor. The language of memes is becoming a new form of literacy for everyone: it is capable of not only transmitting various positive emotions, but also helping to survive difficult stages of life.
Visual information is absorbed the fastest, and this is confirmed by a well-known scientific fact: 50% of our brain resources are spent on visual perception. That is why the approach to developing a visual concept should be as reverent as possible, because the use of corporate brand colors and corresponding tonal solutions are the keys to increasing recognition.
When working with design, it is not only possible, but also necessary to use the latest trends – new popular design elements, shades, poses for photo shoots and even… memes.
Memes in promotion
A joke that has already leak into all social mia communities phone number library can be successfully play out in your publications, posters, billboards or advertising teasers. Meme formats are static, animat or video, and the product can be integrat into each of them.
For example, the American fast food chain Jimmy John’s us the meme about “you and that one guy you shouldn’t worry about” to advertise its sandwich.
“You and that guy she tells you not to worry about.”
The main advantage of using a media object such as a meme uae phone number is the high probability of a positive response from the audience and an increase in the engagement rate due to the witty and ironic method of presenting information.
