How to set up targeting on Facebook yourself?
Targeted advertising on facebook is. Ads that are shown to users in the news. Feed or on the right side […]
Digital Marketing
Marketing Strategies
Digital Marketing
Is it possible to launch FB advertising for a competitor’s subscribers?
It is extremely important for a business to constantly expand its reach and attract targeted visitors, so it is not
Digital Marketing
SEO requirements for a website. Trends for 2021
Search engine algorithms are constantly improving, and the requirements are increasing. If 7 years ago, to move to the top,
Digital Marketing
SEO Anti-Trends 2021: What Should You Give Up?
Local SEO. Although people have become more likely to buy online, the number of local queries has increased significantly over the
Digital Marketing
Conversion Lift studies
In a rapidly changing context, measuring the performance of media campaigns has become one of the priority issues. Traditionally, media
Digital Marketing
Brand and Conversion Lift
Self-Service : via the use of the Experiences tool which allows advertisers to set up studies independently for each of
Digital Marketing
Key features to consider when benchmarking
A tool change always involves filling out a benchmark grid. Here are some examples of criteria for comparing and selecting
Digital Marketing
Sharing deduplicated data to media buying platforms
Sharing audiences It offers the possibility of ensuring continuity in media activations based on Analytics data. Audience sharing based on
Digital Marketing
A survey to measure well-being at work
A tool that also wants to cross Analytics & media data with business data (product information, margin, etc.) will need
Digital Marketing
The impact and responsibility of companies in choosing their CRM solution
The majority of tools on the market are SaaS “Software as a Service” tools. This means that the application software
Digital Marketing
Flora Herbet, Human Resources Director
“This ranking represents for us, beyond a source of pride, proof that we can combine well-being and performance. Everyone
Digital Marketing
Clean your database regularly
For some publishers, the license price depends on the number of contacts in the database. This economic model encourages users