The best content in the world is of no use to you if you put it in front of the wrong people.
Art philistines cannot do anything with Picasso’s paintings.
And some people in the Strict teachers subway station don’t recognize a world-class violinist.
This means for you:
Don’t get your content in front of as many eyes as possible, get it in front of the right eyes.
You are now asking yourself:
Who are the right people?
If you already have an ongoing business, then the answer is relatively simple:
your potential customers.
But you clicked on this video, so I assume you’re still making less than €100,000 a year and that doesn’t mean you have a really well-running business.
So let’s talk about ingredient #1:
about your target group.
Here is the simple rule:
Serial bank robber Willie Sutton was once asked why he robbed banks.
According to legend, his answer was:
– “Because that’s greece phone number list where the money is.” –
If you put your moral cudgel aside for a moment, you can learn a lot from this statement:
Your perfect target group are people who have money.
So simple, yes.
This doesn’t mean that you have to change your industry and leave your target audience, you just have to change your target audience within the industry.
What exactly does that mean?
Here is an example:
My content creator business denis larson category manager called Schreibsuchti started as a website for creative writing .
Yes, I gave tips and advice be numbers for creative writing, journaling and freewriting.
But I quickly realized that most people who engage in creative writing do so only as a hobby .
