How to fix:
- For low competition topics: Focus on keywords with low Keyword Difficulty (KD) scores. For example, a Neil Young lyrics page gets an estimated 162 monthly visits with no backlinks, with most keywords having a KD score below 10.
- For highly competitive topics: Build high quality backlinks to increase your chances of ranking.
- Use Ahrefs’ Keywords Explorer to find low-competition keywords with a maximum KD of 20 and at least one website with a Domain Rating (DR) equal to or lower than your website in the top 5 results.
Building backlinks for website (Source: Subiz)
The page does not match the user’s search intent.
Google prioritizes showing results that best match the searcher’s intent. A specific example from the study shows that for the keyword “best yoga mat,” a yoga mat sales page had backlinks from 6 times more websites than any other page in the top results, but still did not appear at the top because it did not match the search intent (users wanted reviews, not purchases).
How to fix:
- Carefully analyze search intent for your target keywords.
- Optimize content to match search intent.
- Consider changing content formats if necessary. For example, Ahrefs shows that when they re-optimized their free backlink checker tool page in September 2018, organic traffic increased from around 14,000 to nearly 200,000 monthly visits, while achieving and maintaining a #1 ranking for their target keyword almost immediately.
Ranking on search engines like Google plays a huge role in attracting organic traffic to your website. Backlinko’s study of 4 million search results found that the #1 position on Google has an average click-through rate (CTR) of 27.6%. Results that appear in the top 3 of Google have an organic traffic ratio of 54.4% of all clicks.
This means that if your website isn’t at the top of search results, you’re missing special database out on a huge amount of potential customers. In fact, 75% of users never even click past the first page of search results, further emphasizing the importance of achieving high rankings.
How to fix:
- On-page SEO: Optimizing on-page elements like title tags, meta descriptions, URLs, heading tags, images, and content so they match target keywords and are easily understood and ranked by search engines.
- Off-page SEO: Building quality links from other authoritative whatsapp number library websites to your website. This not only helps increase your search engine rankings but also increases brand awareness.
Improve SEO ranking (Source: Subiz)
Technical issues
Technical issues are one of the main causes of low organic traffic. Website errors, broken links, slow page loading speeds, and security issues are not only frustrating for users, but also cause search engines to rank your site lower. According to Google research, 53% of mobile users will leave a site if it takes longer than 3 seconds to load.
How to fix:
- Check and fix errors regularly: Use website testing tools like Google colombia business directory Search Console, Google Analytics to detect and fix errors.
