Lead generation trends in 2022

Other trends continuing into 2022 include web forms, which are similar to native forms, and email marketing to nurture leads with the growth of interactive emails instead of static ones.

will be omnichannel with multiple

touchpoints, data-driven, technology-dependent, and customer-centric.

To learn more about how Driftrock can help you optimize your marketing process and get more high-quality leads, book a demo or sign up to get started for free.

Wondering how to add UTM parameters to whatsapp lead leads in your CRM? Would you like to know where your highest-quality leads and conversions are coming from?

If so, this guide is for you! We’ll explain how to automatically add UTM parameters to the leads you capture from your website, so you can optimize your campaigns based on conversions, not just leads.

What are UTM parameters

and how do they work in lead generation?
UTM parameters are most commonly cnb directory known as URL tags—variables that are appended to the end of existing URLs.

When someone clicks on the URL, the tags are sent to Google Analytics for tracking, where they can be analyzed use of data and data-driven platforms in different ways to gain various insights into who clicked on the link.

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