By Berta Ventura, published on April 25, 2022 Telegram is becoming one of the most popular channels for carrying out a marketing strategy with its more than 1 billion active users per month, as it allows for establishing a closer relationship with the user, which is something that users increasingly value and seek to trust a brand. But how can a messaging application like Telegram be used for a digital marketing strategy? Do you want to know how to successfully launch your product? Then learn the best marketing strategies to succeed.
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the related course. How to use Telegram in your digital marketing take telegram advertising service strategy How can you do marketing on Telegram? Unlike social networks like Instagram or Facebook, which are mainly used to showcase products and services or generate content directly related to the sector to which the company belongs, with Telegram it is possible to establish a much closer interaction with users and create a community.
These are the best ways to do it:
Choose to create a channel With a Telegram channel, you can inform your audience about news, promotions, new published content, etc. One of the peculiarities of this functionality is that it is a one-way medium. The brand is the one that publishes the information and it is not possible for the recipients to interact with it in any way.
Channels, then, are very useful as a means of keeping customers our idea to launch a non-amazon agency informed about any topic related to the brand. Create a group Telegram allows you to create groups of up to 200,000 users and have one or more administrators who ensure that they are used correctly. Unlike a channel, this is a two-way medium, as users can actively participate in it by posting, commenting and interacting with each other.
This means that it is the best
way to create a community interested in a specific topic and that is aqb directory related to the products or services offered by the brand. Telegram digital marketing What should you take into account when implementing your digital marketing strategy? To carry out a good digital marketing strategy using Telegram, it is important to take into account the following: Define your goals As with any other marketing strategy, it is essential to define objectives, since depending on these, it will be decided whether it is better to have a channel or a group on Telegram.
