How much Lego are we going to sell this Christmas?

A couple of days ago we made sales projections based on the first days of November. Luckily, since I wrote we have been able to close the gap, but we are still not where we want to be.

In the post above

I mentioned Lego as one of the reasons why we are still behind. Well, yesterday was a good day for Lego. More than 50% of our turnover yesterday (8,000 euros) came from the leading toy brand. We have a set that we have had more than 20 units of that has been sold almost 20 times. Between today and tomorrow it will be gone.  We need more sets to “start” so that Lego can keep up this pace

There were many individual turkey whatsapp number data sales of sets that were sold out yesterday for the first time. This is typically a good sign because it indicates that the competition is selling out less and ours are already starting to sell out.

WhatsApp Data

What has not yet taken off as it should this

Year are the advent calendars. We still have 5 steps to pay electronic tax online at general too much stock of this product and there is not much left until December (typically advent calendars are sold out mainly in November). It’s a topic I haven’t decided 100% yet, but one thing is becoming increasingly clear to me. We need focus. I’ve never aero leads been a fan of the phrase “less is more” but in this context it may be accurate. We have gold in our hands and we shouldn’t be distracted by other things that aren’t up to par or at least are still in the phases further away from proving that they can get there.

Back to the projections we made

In 2022, Lego’s turnover was more than 70,000 euros. This year we only have 50,000 euros. There are fewer mature sets. The good news is that in 2024 Lego could exceed 200,000 euros in the months of November and December.

Nobody knows what Lego will be like in the coming days. So far, November is 50% ahead of last year. Let’s see if we can keep up the pace and even increase sales.

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