Artificial Intelligence for Marketing and Business . The collaboration between the Nevskaya Vyshiva company . The Russian Museum has resulted in the creation of a collection of shopper bags dedicated to 20th century artists.
The Pushkin Theatre has created a store of branded items, which offers three types of Pushkin sweatshirts.
Thus, merch helps to increase the company’s recognition, establish contacts with the target audience, increase its loyalty, etc. To create accurate mobile phone number list branded artifacts. You need to be unique, take into account the interests of potential buyers and present an idea more than a logo.
Ingate Group Research
Artificial Intelligence for Marketing and Business .very day, both in the world and on the Russian market. More and more cases of AI application appear in a wide variety of industries and tasks. Research from major international companies appears on the main trends in the AI market.
Artificial Intelligence for Marketing and Business .Its impact on employee productivity and the quality of tasks being solved. With the advent learn how to counter 17 types of sales objections . of generative models of artificial intelligence, skills in neural networks are becoming as necessary as knowledge of Excel or PowerPoint.
Ingate Group specialists Daria Grebenkova and Evgeniya Novikova conducted a study to assess the level of proficiency in AI tools among Russian businessmen and marketers, as well as the degree of AI implementation in business processes of companies of different levels.
In addition, during the study, they found out which marketing tasks companies have already automated with the help of AI, and which ones they plan to, as well as how businessmen see the impact of these technologies on different industries in the future.
Research Methodology
Between December 2023 and January 2024, we conducted an online survey on the Anketolog.ru platform. The questionnaire adb directory consisted of 21 questions that participants answered on their own. A total of 901 people were surveyed. Of the total number of study participants, 65% of respondents are engag in marketing and advertising on the brand side, or on the advertising agency or service side, 30% are business owners, and 5% have professional activities that are not directly relat to marketing or advertising.
