This latest offering aims to protect your brand reputation on the LinkedIn Audience Network.
The LinkedIn Audience Network is getting some upgrades, and headlining it is the new Brand Safety Hub, which gives advertisers the ability to boost advertising performance on the LinkedIn Audience Network while customizing brand safety guardrails.
Here’s what you can do with the features included in the Brand Safety hub
- Download the list of LinkedIn phone number database Audience Network publishers Easily access the list of publishers by downloading them from the new Brand Safety Hub in LinkedIn’s Campaign Manager platform. The comprehensive list of publishers that make up the LinkedIn Audience Network is complete with site and app URL information.
- Customize your allow lists and block lists Create, upload, and apply custom allow lists alongside block lists to prioritize the publishers that meet your own brand safety guidelines.
- If you currently leverage DoubleVerify (DV) to avoid unsuitable content and align with contextually relevant inventory, you can now import and apply DV Authentic Brand Suitability and DV Custom Contextual solutions across
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LinkedIn Audience Network-enabled campaigns
Through the Brand Safety Hub, LinkedIn how to create viral content is helping advertisers promote content in relevant and brand-safe environments. This way, you can safely scale your campaigns and reach your intended audience without compromising on campaign performance. To learn more about it, visit the Brand Safety Hub Help Center.
PPC
Video Ads Are Now Available on Microsoft Audience Network
Complement your search and image ad strategy with video ads to reinforce your message and encourage customers to take action.
In their blog post, Microsoft announced ukraine business directory that Video Ads on the. Microsoft Audience Network are now generally available in the United States. Canada, United Kingdom, France, Germany, Australia, and New Zealand. Video Ads give advertisers an opportunity to drive deeper connections with a highly relevant audience. As you can leverage Microsoft’s audience data to engage your ideal customers where they’re browsing, shopping, and spending time across Microsoft sites.
These audience stats from Microsoft will give you an idea on the reach you can expect
- 1 in 3 users stay on MSN and Microsoft Edge to get the content they need.
- 72 minutes is the average time spent by a visitor on Microsoft Edge per month.
- 39% of users watch videos on MSN but not on YouTube.
- 57% of users watch videos on MSN but not on Facebook.
Video ads are immersive, and they’re fuelled by powerful intent data like searches, web activity, and browser behavior. With their addition to the Microsoft Audience.
