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Of course email content distribution doesn’t work

The first . Time. To get the best results, you should: test the best templates, timing, and audience . Save customer preferences during the subscription process maximize email deliverability track open rates, ctrs, and . Sales conversions last but not least, clean your email list regularly make sure your emails . Are mobile-friendly it’s common knowledge that most users check their mobile devices to check their .

Emails on the go research conducted via

Email monday confirmed that of users use smartphones . To check their emails. Desktop and laptop computers followed closely behind with . Sauce: emailmonday . Source: emailmonday in other words, if you want emails to be opened, your promotional emails . Need to be mobile friendly so they can be read, read and responded to. There . Are countless ways to do this.

These tips can help you get started

Provide the . User with shorter subject lines (characters or less) use a single-column html template the width . Of the email template should be less than pixels to ensure text is readable on . Mobile screens – use font size make the cta prominent and wide enough for easy . Tapping automate routine tasks getting an email delivered to your audience’s inbox may seem like .

A straight path however this is far

From reality. There is a lot of work . Behind every mail that comes in front of the user. Many of these routine tasks . (sending welcome emails, account resets, password recovery, etc.) can be easily automated. Why automate? Automation . In every field saves time, reduces manual errors and also maximizes productivity. In fact, according . To (statista), of bc welcome emails successfully reach inboxes worldwide and have a read rate .

Of if you were to go

The manual route of sending a welcome email . Sequence, this would consume a significant amount of time, create multiple dependencies on staff, and . Also cause errors to creep in through the give-up. So how does email marketing automation . Actually work? Essentially, email automation sets specific rules for which email workflow should be triggered . Based on the response from the previous email thread.

 

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